higher-than-average medical costs? Brown says it’s an experiment, and they don’t expect to make a lot of money. What Aetna wants is to create a “long-term value proposition” with people, Brown says. “We’re not only hoping to have these people for 18 months.” And for the record, you don’t have to have diabetes to sign up. Please to send comments or ideas for future topics for the Insuring Your Health column. Categories: , , Tags: , , , ,